YouTube’s new competitor: Amazon Video Direct

Today Amazon made a not so surprising announcement. The company has launched a new video creation platform for individual video makers. As at now, it's safe to say Youtube is probably the biggest user-generated video hosting site among its few competitors such as Vimeo, Dailymotion, Vine, and Metacafe. YouTube provides its users the opportunity to earn money by advertisement systems and such. Amazon could possibly change that with its new Amazon Video Direct service or AVD as it's being affectionately called; it seems to be aimed at creative videographers and storytellers.

Now there are some minor differences with Amazon Video Direct. First of all content creators can choose to earn royalties on their videos based on how long people watch their content. Money can also be earned from rentals and purchases of their content on the platform or by “ad impressions” or simply put, adding advertisements to their free videos. A few big names in the video creation game have already gotten on board. According to Jason Hoch of HowStuffWorks a popular YouTube channel,

“We’re thrilled to bring our fun and informative original titles to Prime—one of the premiere subscription services.”

The service would most likely be patronised by Amazon Prime members who already subscribe for media on the Amazon Prime programme. People from outside Germany, US, Austria, UK and Japan shouldn’t get too excited as the service is only restricted to those countries at the moment. The Amazon Video Direct app is available on multiple devices and operating systems.

Via: |TechCrunch|

Source: |Amazon Video Direct|

Image Credit: |Amazon|

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